- Date:03.1.2019
- Client:Melanin Source
- Categories:Archive, Branding, Design, Web
- Tags:branding, cms, web
The goal was to create a corporate brand and an online member portal as well as a marketing website for Melanin Source, a directory for Black Business.
Website: Archived 2019-2022
Solution
In conversation with the client and using relevant research we chose the West African Adinkra symbol Boafa, which means “Willing Helper”. An earthy colour palette was chosen and a modern, dimensional logo was created.
Using the WordPress CMS, powered by a WooCommerce back end, HyperGraphik Design created a seamless and stable website complete with a member marketplace, booking functionality, a directory and a password protected members area that has a payment gateway.
- Branding
- Web Design
- UX & UI
- Web production/development
Tools
- WordPress CMS
- Photoshop
- Illustrator
- Figma
- HTML/CSS
- PHP