Lift Every Voice – BET/Viacom

  • Date:02.6.2014
  • Client:Lift Every Voice - BET/Viacom
  • Categories:Branding, Design, Motion Graphics, Social Media
  • Tags:branding, design, motion graphics, web

The goal was to create a corporate brand and increase awareness and social media audience for Lift Every Voice, a TV show on BET.

Motion Graphics:

Website: BET Gospel

Solution

We helped BET/Viacom achieve an average follower/user growth of 10% per month, which resulted in a dramatic increase of followers for their BET Gospel Facebook channel (from 244k to 594k, a 144% increase). The BET Gospel Twitter account achieved 11k new followers over the same time span.

We designed the new Lift Every Voice show logo and refined the new motion graphics.

  • Branding
  • Social media

Tools

  • Social media
  • Photoshop
  • Illustrator